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brand entertainment

Dove Real Beauty Sketches: Responsible Marketing, I think.

By | advertising, brand entertainment, cause marketing, charitable giving, corporate responsibility, ethics, execution responsible, love it or hate it?, message responsible, morality, positioning, responsible or not?, sex sells | 5 Comments

If you haven’t already seen this “Dove Real Beauty Sketches” clip that everyone is posting on Facebook, take a gander: Dove once again pulls through in this touching video about…

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