Category

consumerism

Shifting from reactive to proactive customer service that sells

By | advertising, branding, competition, consumerism, corporate responsibility, customer delight, ethics, information overload, message responsible, promotion, social media, strategically responsible | One Comment

Recently, Software Advice hosted an online debate called: “Is Customer Service the New Marketing?” The discussion highlighted customers’ increasing disillusionment with traditional advertising; and as a result, the importance of…

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Hey Abercrombie, take your apology and suck it.

By | advertising, casting responsible, consumerism, corporate responsibility, ethics, hall of shame, marketing to kids, message responsible, morality, responsible or not?, sex sells, strategically responsible | 3 Comments

Oh, Abercrombie. You continue to steal the headlines with your chiseled shirtless teenagers gracing the cover of your shopping bags, scandalous advertisements, and beautiful hand-selected employees. And thanks to Business Insider for…

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