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We build and manage marketing teams on your behalf. Teams are comprised of a mix of in-house marketing specialists, freelancers, and full-service agencies that partner with the firm. Strategy and implementation is overseen by an Outsource Marketing member.
Eric Anderson, COO
Mary Kate Baker, Marketing Project Manager
Patrick Byers, President + CEO
Lissa Dashe, Marketing Integrator
Herman Kwik, Ph.D., Marketing Integrator + Principal
Victoria Ostrovskaya, Marketing Integrator
Martin Pierce, Design Manager
Eric Anderson, COO
Eric Anderson is responsible for Outsource Marketing's operations. Eric joined the company in 2005. He has 15 + years experience in operations, planning and support, working with companies such as Costco Wholesale, Boeing Aviation Services, Nintendo of America, and numerous small to mid-size businesses in the Pacific Northwest.
Eric has his Project Management Certification from Bellevue Community College.
He is a certified MSDST and a member of the FileMaker Pro Solutions Alliance (FSA).
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Mary Kate Baker, Marketing Project Manager
Mary Kate provides marketing project support for Outsource Marketing's clients and team members, as well as administration support for the firm. She previously worked at a wealth management firm in Atlanta where she focused primarily on business development, wealth management and office administration.
She holds a BA in Business Administration from The University of Kentucky and is currently attending Tennessee Tech earning her Masters in Business Administration.
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Patrick Byers, President + CEO
Patrick is the founder of Outsource Marketing. Prior to starting the firm in 1997, Patrick directed the marketing for two Seattle law firms as well as a Northwest-based telecommunications company. His experience in hiring, managing and coordinating a bevy of biased and uncoordinated marketing firms led to the formation of Outsource Marketing . . . a company that seamlessly delivers coordinated, discipline-neutral marketing.
He brings deep experience with marketing plan development, account management, company and brand positioning and message strategy, web strategy and naming for products, services and organizations.
An advocate of marketing education, Patrick instructed the evening Integrated Marketing Communications course at the University of Washington for five years and serves on the program's advisory board. He regularly donates his time speaking to and mentoring high school and college students interested in a career in marketing and has served on the boards of the Puget Sound chapter of the American Marketing Association and KidsQuest Children's Museum.
Patrick is an in-demand speaker regarding new and innovative ways to break through the clutter and marketing outsourcing and his articles have been published in local and national publications. In September, 2003, Patrick was recognized by the Puget Sound Business Journal as a 40 Under 40 honoree.
He is a graduate of Gonzaga University.
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Lissa Dashe, Marketing Integrator | Affiliate
Lissa brings years of experience managing market research projects. Prior to joining Outsource Marketing, she ran hundreds of such projects at San Francisco's Quality Research Associates.
Lissa's resumŽ includes deep planning and research experience in food and beverages, in Internet systems and in non-profits. She also serves on the executive board of Puget Sound Chapter of the American Marketing Association.
Lissa holds a Master's in Business Administration from the University of Washington.
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Herman Kwik, Ph.D., Marketing Integrator + Principal
Herman has deep knowledge of international business, import/export strategy, supply chain management and the food industry. He has managed event-based promotion programs for consumer products at the manufacturer, distributor, and retail levels.
Herman has taught global business and marketing courses for the University of Phoenix, Washington campus since 2001. In addition to his work and teaching, Herman is also involved in child-focused volunteer work.
Before joining Outsource Marketing, he operated an international trading company serving the needs of consumer product manufacturers in Asia.
Herman earned his MBA from the University of Oregon and his Ph.D. from Portland State University.
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Victoria Ostrovskaya, Marketing Integrator
Victoria's previous experience has been primarily focused on the hospitality industry, and office management. She supports the firm with marketing and communications research, planning and implementation, and serves as a liaison between the firm's clients, vendors and principals.
She has been actively involved in several marketing associations, including the Puget Sound chapter of the American Marketing Association and the Western Washington University Marketing Association.
Victoria received a bachelors degree in Marketing from Western Washington University and her project management certification at Bellevue Community College.
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Martin Pierce, Design Manager
Martin brings 17 years of experience as a designer and art director working at agencies in Seattle, San Francisco, New York and Los Angeles.
His portfolio is filled with a diverse client base, including national brands such as RJ Reynolds, Old Navy, Trump, E! Entertainment Network, and Chase. He also has extensive experience serving medium and small clients.
Martin is the editor of Seattle theatre arts magazine, Unfringed, and the founder and artistic director of the West of Brooklyn Theatre Company.
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