When Super Bowl Sunday rolls around, nearly everybody in the country is excited to watch the game, even people that aren’t football fans. Why is that? One of the most memorable parts of any Super Bowl is without a question the commercials.
Companies go above and beyond to really make their brand stand out during the most watched television event of the year. This year over 114 million people tuned in to watch the Seahawks face off against the Patriots, causing a 30 second commercial spot to cost over 5 million dollars. Super Bowl ads are the pinnacle of advertising, and it is clear through the creative effort that is shown in them.