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Bumvertising: Welcome to the Hall of Shame

By | casting responsible, environmentally responsible, ethics, execution responsible, hall of shame, message responsible, roi responsible, signage, socially responsible, strategically responsible, videos, viral marketing | 9 Comments

Bumvertising is exactly what it sounds like: Advertising on the homeless. It started in 2005 when 22-year-old University of Washington grad Ben Rogovy was looking for a cheap way to…

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