One is the loneliest number, and since Pepsi Max only has one calorie, maybe that little calorie should just take its own life, right?
The following three ads were created by BBDO in Düsseldorf, Germany:
Breaking through requires creative bravery. But did Pepsi take it too far by having a cartoon character slit its wrists, shoot itself, hang itself and commit self immolation?
Do you consider this Responsible Marketing?
Comment below to share your thoughts.