The Responsible Marketing Blog will be participating in Blog Action Day on Wednesday, October 15th.

Here’s what it’s about:

First and last, the purpose of Blog Action Day is to create a discussion. We ask bloggers to take a single day out of their schedule and focus it on an important issue.

By doing so on the same day, the blogging community effectively changes the conversation on the web and focuses audiences around the globe on that issue.

The video that was produced to encourage bloggers to participate does a nice job explaining what this is all about:


Blog Action Day 2008 Poverty from Blog Action Day.

I’d like our post to be extremely useful.

I use the word “our” because we’re going to write it together.

To me, useful would be a solid list of real world examples of businesses, large and small, doing things to help the poor.

And instead of doing a search, I’d like the examples to come from you, the readers of The Responsible Marketing Blog.

Here’s a little incentive to make it interesting:

$20 for your examples: How can business help the poor?

No, it’s not for you!

Outsource Marketing will donate $20 to the food bank of your choice on your behalf if your example or examples makes the top 10 list in the Blog Action Day post.

It doesn’t have to be your company, it can be any business you’ve seen that’s doing some good for the poor. The more detail, the better.

Even if your example doesn’t make the top 10, I will also link to the comments from this post so all ideas will be shared.

Let’s build this together!

Where have you seen business helping the poor?

Comment below to participate.

. . .
Please forward this post to a friend, post it on your social networks and circulate it around your office. The more examples the better!

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