For the Win: White River CU
Marketing outsourcing can be a game-changer for businesses. It allows companies to focus on their strengths while leaving the marketing strategy and implementation to the experts. Based on strategic analysis, it’s an integrated process where a single resource assumes responsibility for marketing. This can include everything from research, analysis, strategy, and planning to the execution of advertising, PR, direct marketing, communications, digital tactics, and printing.
In 2012, White River Credit Union (WRCU) partnered with Outmark® to strengthen its brand and level up its marketing game. For the past eleven years, we’ve partnered with WRCU to develop its marketing strategies and materials, helping it stand out as a trusted community credit union in the Plateau and beyond.
One of the marketing services we provided was a full branding package that established WRCU’s brand character, personality scale, color considerations, and audiences. WRCU’s new brand is visible across email and social media, new web pages, and all future marketing materials. It’s also present in the community with fun community event flyers, pamphlets, brochures, and displays.
“Outsource Marketing helped take our credit union to a new level. They updated our branch to create a warm, inviting, and quirky feel, modernized our website to reflect our fun personality, and helped us find new ways to connect with our members and the community. They also help us create our annual marketing plan and keep us on track and on budget. We love them for that!” – Brandy Fielding, CEO
We always have fun partnering with WRCU and continue to help them build engaging, relevant, and optimized content to support their goals and promote their services.
Leave marketing strategy and branding to us
Take advantage of our team’s expertise, experience, and resources; leave the marketing strategies and implementation to us. Outsourcing with Outmark allows you to scale your marketing efforts up or down as needed without the overhead costs of hiring and training an in-house marketing team.
