Ben and Jerry’s has announced a new limited edition batch of ice cream, “Schweddy Balls.” For the uninitiated, here’s the SNL skit it’s based upon:
It’s funny. Really, really funny.
Surely some people will be offended, right? Of course. Some people will are offended when you say “darn,” too.
I’d argue “Schweddy Balls” is responsible. The product packaging isn’t lewd or crude, and neither is the product. Boring marketing is irresponsible, and this ain’t boring.
And while Ben & Jerry’s is known for their controversial ice cream flavors, they are perhaps better known for their obsession with social and economic responsibility.
So what do you think of Ben & Jerry’s new “Schweddy Balls?”