Creative Summerdigital marketingResponsible Marketing

Can you speak emoji? #CreativeSummer15

By July 16, 2015August 19th, 2020No Comments

If you can’t speak emoji – then chances are you aren’t the target audience and you can go back to listening to your favorite 80s hits.

Partnership for Drug-Free Kids recently launched it’s #WeGotYou campaign for Above the Influence. And what better way to reach kids than through the language they speak: emojis.

Both creative and crazy clever, this campaign hopes to talk to kids on their level. Not to preach, but to start a dialogue about bullying, drugs, and being your authentic self.

Still stumped on the emoji image?

“I want to fit in, but I don’t want to smoke.”




Day 26/93

Photo credit: Partnership for Drug-Free Kids

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