Olympus sponsored an interesting origami-making contest. To enter, contestants created an origami character with special FSC certified paper, took a picture of it in the real world and then submitted the photo via email. Three winners received a cash prize to designate a charity in their name.
Guess what? They came in third place!
We designated The Mountains to Sound Greenway Trust as the recipient for our $200 prize.
Second place went to Hawaiian Cleaner Wrasse meets the Clean Green Fish by Margarite Hargrave of The Seattle Aquarium. Their $300 prize was donated to The Trust for Public Land.
Kudos to Olympus Press for educating, inspiring and engaging the community on this oh-so-important topic. What a great way to get people involved and do some good.
And way to go, Victoria and Mary Kate, for your creativity and the energy you put forth to help our clients market more responsibly.
So, Responsible Marketer, what have you done to reduce your marketing carbon footprint?
Comment below to share.